CossmanPR

Influencer Marketing is the next big thing. It combines traditional advertising, celebrity endorsement, and genuine word-of-mouth. People are turning to people they trust like influencers for recommendations. Influencers build loyal communities through authentic, relatable content. When looking for influencers, we look to see if they are creative, share the same core values as our clients, […]

Why is in-person communication important?  In today’s world, the 21st century, or the digital age we have countless tools that allow us to stay constantly connected to anyone, anywhere. In fact, according to the U.S. Career Institute, approximately 16% of U.S. companies are now fully remote and rely solely on technology to run their business

Savvy brands of today understand the power of connection. Organizations can inspire public trust and business growth by showcasing not just their company, but also their leaders.  Executive visibility establishes leaders as approachable, proactive, and knowledgeable. We work with companies to secure opportunities for executives to showcase their expertise and share their brand’s story. Essentially,

Public relations (PR) is also known as strategic communications. Successful brands strive to create a positive reputation and dialogue with external and internal audiences. Good PR can lead the way to accomplishing those goals.  Our team partners with clients to gain awareness for your brand or organization through a thoughtful strategy, compelling storytelling, and relevant